Customer relations portfolio project
Please use the following format below to complete the assignment. Responses to each section should be a minimum of 150 Words.
Please use a combination of what you learned in class, your book, and outside information, to respond to each section.
Please provide at least 3 APA formatted References.
Please use the following 6 Sections to write your paper. This paper should be double-spaced in APA format. PLEASE LABEL EACH SECTION. Charts & Graphics are encouraged. ***A 20-point deduction will be taken off for not following designated format***
Each section has a description of what exactly I am looking for in your response. If you have any additional questions, please let me know.
Provide a Company Overview (or company summary).
Outline Your Business Client Structure
Identify Potential Customer Needs
Describe Effective Ways to Gain Customer Feedback
Detail How You Plan to Retain Unhappy Customers
Discuss How You Will Implement Your Customer Service Model
Company overview
This is the meet and greet section of your business plan. If you were to eloquently write down your elevator pitch you could put it in this section. Keep this brief, as you’re going to be expanding on what you say here in the next few sections.
Outline Your Business Client Structure
Certain industries will organize by customer type. This is done to ensure specific customer expectations are met by a customized service approach.
Outline your specific customer groups by department and identify the key role responsible for that area and their duties.
Identify Potential Customer Needs:
Customer needs are the named and unnamed needs your customer has when they encounter your business, your competitors, or when they search for the solutions you provide. To identify the needs of your customers, solicit feedback from your customers at every step of your process. You can identify customer needs in several ways, for example, by conducting focus groups, listening to your customers or social media, or doing keyword research.
Describe Effective Ways to Gain Customer Feedback
Simply asking for customer feedback is enough to keep customers from churning and coming back for more, even when they do not respond to your request. How do you plan to gather relative and meaningful customer feedback?
Detail How You Plan to Retain Unhappy Customers
Keeping customers happy is a key component of good customer service. While no one likes talking to angry customers, ignoring complaints can have serious consequences for your company. In addition to potentially lowering your profit level, failing to respond to upset customers can create a negative perception of your business that can take years to correct. So what steps will you take to retain unhappy customers?
Discuss How You Will Implement Your Customer Service Model
Now that you have detailed what your customer service model looks like, how do you plan to implement it? What goals do you have for your model? Who will be involved? How will you hold them accountable? And how will those individuals be rewarded?
Need to use https://saylordotorg.github.io/text_the-power-of-selling/ as one of the references.
Here is my fictional business to use
My fictional business is a vintage clothing and antique store I will source my products from thrift stores, garage/estate sales, and online sellers. This will ensure that I purchase my inventory for lower than market prices and can resell them for much more than I bought them for. My goal is to provide my customers with unique and rare items while giving life to forgotten old items.
