Assessment is by one assignment: a Strategy Consulting Proposal of 6000 words (100%) which integrates theory and practice.
The assignment must include a clear structure with an executive summary, a bibliography and, where appropriate, appendices and diagrams. You must make appropriate use of journal articles and texts. The assignment should contain:
1. A critical review of the current strategic position of an organisation of your choice, reflecting on past and current antecedent activities and providing an analysis of emergent strategies and/or strategic perspectives.
2a. A critical analysis (using a method, or methods, of your choice) of the organisation’s strengths, weaknesses, opportunities and threats and the determination of possible strategic options for the future direction of the organisation. You should justify any recommendation for strategic posture(s).
2b. A proposal outlining your recommendations/general approach to further develop a future strategy.
3. A critical reflection on the concepts and tools used.
To preserve confidentiality, please anonymise the organisation or organisations you discuss in the assignment, e.g. by calling them Company X, or Governmental Organisation Y, or International Organisation Z. Similarly, where you write about private individuals, call them manager A, or leader B.
N.B. The word count will include quotations but exclude footnotes, bibliography, appendices, tables and graphs. Appendices will not count against the word limit but should not contain large amounts of text. (It will be expected that they will normally contain diagrams or tables or visual images). If you exceed the wordcount by more than 10%, you will be penalised.
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