7.4 – Assignment: Organizational Change Presentation with Voice-Over

Organizational Change

Find a company that went through a big change within the last 12 months. The change may be a merger, buyout, downsizing, expansion, new marketing strategy, culture change within the company, change in CEO, or any other type of change. The company can be local or international.

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Analyze the company and then in a narrated, PowerPoint® presentation, with voice-over, address the following:

Describe the company’s history and identify the change.
Select the type of change – adaptive, innovative – or radically innovative, and explain your rationale for your selection.
Describe if the change is reactive or proactive.
Ex: Reactive type of change – BP’s reactive approach to the April 2010 explosion led to the loss of 11 lives and is the largest oil spill in US waters.
Ex: Proactive – Walt Disney investing $1 Billion in wearable technology – wristbands that interact with scanner throughout the them park, which it hopes will revolutionize the way visitors spend money at Walt Disney World.
Explain how the change has or will impact the company (positively, negatively, or both).
Conclusion – provide any recommendations or ideas that can help the company overcome the change.
Requirements

Your presentation should be approximately five slides. Have approximately 4–6 bullets per slide, and be sure to include a reference slide to show your research and at minimum, you need to have two scholarly sources. Include graphics or animations to enhance your presentation.

For assistance in creating a PowerPoint® presentation with voice-over, review the information on the Video Presentation Guide.

Submission

Save your presentation using a naming convention that includes your first and last name and a description of the activity. Be sure to save your file in one of the following formats: mp4 or wmv. Do not add punctuation or special characters to the file name. Submit a link to your presentation to your instructor through this activity.

Review the evaluation rubric for detailed grading criteria.

Rubric
MGMT 201 – 7.4 Video Presentation Rubric
MGMT 201 – 7.4 Video Presentation Rubric
Criteria Ratings Pts

This criterion is linked to a Learning Outcome
Content
The change and type of change were clearly outlined , and a thorough rationale was apparent. The change impact was explained in detail and more than two recommendations or ideas were presented.

30 pts
Superior (26-30 pts)

25 pts
Above Average (24-25 pts)

23 pts
Average (20-23 pts)

19 pts
Below Average (18-19 pts)

17 pts
Failing (0-17 pts)

30 pts

 

This criterion is linked to a Learning Outcome
PowerPoint Presentation
Five or more content slides were created with at least two graphics/photos to enhance and align with the content. At least two slide animations were used throughout.

20 pts
Superior (17-20 pts)

16 pts
Above Average (15-16 pts)

14 pts
Average (13-14)

12 pts
Below Average

11 pts
Failing (0-11 pts)

20 pts

 

This criterion is linked to a Learning Outcome
Organization
The presentation was well organized, well prepared, and easy to follow with transitions linking concepts together for a logical flow. Presentation clearly outlined introduction, body, and conclusion. At least two references were listed and with proper APA formatting.

20 pts
Superior (17-20 pts)

16 pts
Above Average (15-16 pts)

14 pts
Average (13-14 pts)

12 pts
Below Average

11 pts
Failing (0-11 pts)

20 pts

 

This criterion is linked to a Learning Outcome
Research and References
Excellent research into the issues with clearly documented links to class and required two or more outside references (not including the course textbook) supporting the content.

10 pts
Superior

9 pts
Above Average

8 pts
Average

7 pts
Below Average

6 pts
Failing (0-6 pts)

10 pts

 

This criterion is linked to a Learning Outcome
Style and Mechanics
The font style, size, and formatting were consistent across all slides. Formatting of in-text citations and references must follow APA guidelines. Presentation has no spelling, punctuation, and grammatical errors.

10 pts
Superior

9 pts
Above Average

8 pts
Average

7 pts
Below Average

6 pts
Failing (0-6 pts)

10 pts

 

This criterion is linked to a Learning Outcome
Voice-Over
Voice was clear and easy to understand. Tone was varied and uses pauses effectively to place emphasis on important points. Avoided non-words (Um, Uh, You Know) and practiced using professional language.

10 pts
Superior

9 pts
Above Average

8 pts
Average

7 pts
Below Average

6 pts
Failing (0-6 pts)

10 pts

 

Total Points: 100
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