Press Release Article

Now what we would like you to do is to write an accurate press release about the Part 2 journal article. In this press release, you should report the major ideas and findings of the second journal article in a simple and interesting way.


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A)Introduction (1 paragraph)-Begin by introducing the reader to the topic in some interesting way. Try to make the introduction attention grabbing without over-sensationalizing the issues.


B)Summary of the study(2-3paragraphs)-You should then describe the research question that the article discusses and the data/results it contains. Try not to get bogged down in the details here; the most important thing here is to try to summarize the question that the study addressed and the results they found in a way that highlights what is most interesting. Your summary should include 3 elements: 1) Hypotheses / background to study -What hypotheses were the researchers who conducted the study trying to address? Why did they come up with those hypotheses? 2) Method/procedure of study-What method(s) did the researchers use to address their research question? How was the study procedure carried out? 3) Findings/results of study-What did the researchers find in their study? Did their results support their hypotheses or not? How did they interpret their results? Write at a level that would be easily understood by an undergraduate audience, and make sure that you explain any technical terms that you use (e.g.,“predictive validity”, “fluid intelligence”, “pre-operational stage”, “secure attachment”, “basic emotions”).

C) Practical implications of the study ( 1 paragraph)-Talk about the implications of the research that you read, by discussing practical applications that the research findings have for everyday life or everyday people (e.g., how we can apply the research findings to real-life issues or how the research findings matter to everyday life or everyday people such as children, parents, teachers, and policy makers).

D) Strengths and limitations of the study (1 paragraph) -Discuss one strength of the study. Then identify one methodological limitation of the study and discuss how it may lead to questionable validity of the research findings and/or jeopardize the main claims made by the authors .

E) Future directions (1 paragraph)- Address future directions that the research might go in –talk about additional studies that might be interesting to conduct in the future. Describe why this new study would be interesting or important. At the end of your Part 2, reference the journal article that you used to create your press release in APA style.

When writing your press release, you must use your own words for everything you write about. In particular, do not use any direct quotes from the journal article. Remember, the reader of your press release (in theory) will not have read the original article that you read, so you must write about it in clear and simple language. Also include a catchy title for your press release.

Don’t worry too much about trying to decipher and understand the study or studies presented in the journal articles. When creating your own press release your job is not to exhaustively report on the articles’ contents, especially the potentially complicated experimental procedure and results/statistical analyses. Instead of that kind of “bottom-up” approach, try a “top-down” or “working-backward” approach –think of the kind of “story” you want to write for your press release, based on your understanding of the study or studies. The goal is to write an informative, accurate, interesting press release that readers want to read, not to drag yourself through the sometimes-impenetrable details of a typical empirical research article.

There’s an example press release given to help understand what it should look like.

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