This assignment is to build a case for why a company should do sustainability and CSR programs.
must use Ben and jerry’s as the example
To do this, you need to:
1.) Assess the costs and, more importantly, the many substantial and strategic benefits of doing a sustainability and CSR. Utilizing the class readings and case discussions in your answer This part of the paper is 66% of final paper grade.
2.) Read and assess a single company’s CSR, sustainability, or citizenship report. First, you have to choose a report that no one else in the class has chosen, and list the report chosen on the Canvas discussion board. Explain the extent to which the company recognizes and takes responsibility for the various social and environmental impacts of its business that you identify. This is 33% of final paper report grade.
1. Cite the course readings in the final assignment in completing this assignment. The readings have been carefully selected!
2. Sources used from outside the course readings are NOT NECESSARY but can be used. If you use other sources, these must be carefully and correctly cited, and your report should NOT plagiarize or you will fail the course. Any outside sources must be clearly indicated and documented, and not simply by a web address.
3. If you cite a course article, you can just cite the author’s name or case name.
A) Executive Summary of one page or less. This is standard in business.
B) Social sustainability: Create a list of the internal benefits of CSR and social sustainability initiatives. These should be put in a table format. This includes the benefits that can accrue to employees, stakeholders, as well as the company in doing these programs. Citing the readings (not the cases) are important here, as they discuss many benefits.
For example, one benefit is a charitable donation. The benefit provide a tax deduction, hence the company reaps a financial benefit. It also possibly garners some good will by consumers (if it is reported by the media). There may be other benefits as well that are strategic and related to effective management.
The Dannon case provides as a good example that illustrate some of the internal social sustainability values of CSR programs. Explain why it was not their priority to advertise their CSR activities. Explain how a CSR strategy “fit” the firm’s management culture that values employees.
C) Environmental Sustainability: Discuss the emerging opportunities in the evolving “green markets.” In this part, cite strategic opportunities to pursuing green markets. One part of this would be to summarize the different green markets in the Clorox case and provide the strategic discussion as to how they successfully developed green brands. Summarize the benefits of these efforts for marketing, branding, reputation enhancement, etc.
D) Write a critique of a company’s CSR or Sustainability report that you read. Explain how the firm defined their specific “responsibility” in the report. Cite any shortcomings and weaknesses. Don’t just parrot what the report says. Be tough. Ask important questions. Raise issues:
Is the company doing enough?
Is it effective in taking action?
Is the company fully transparent in addressing all social and environmental responsibility concerns of all stakeholders, or is it just an exercise in trying to get favorable public relations?
What would you suggest that the company needs to do to be fully sustainable?
In the above assignment, do NOT forget the benefits that accrue to people, consumers, localities, and other stakeholders as well as the planet. Sustainability is not just about money (or solely an instrumental benefits to the firm’s shareholders alone). Triple bottom line thinking is required. Benefits are financial, social, and environmental, and these benefits are related to each other.
Plagiarism Free Papers
All our papers are original and written from scratch. We will email you a plagiarism report alongside your completed paper once done.
All papers are submitted ahead of time. We do this to allow you time to point out any area you would need revision on, and help you for free.
A title page preceeds all your paper content. Here, you put all your personal information and this we give out for free.
Without a reference/bibliography page, any academic paper is incomplete and doesnt qualify for grading. We also offer this for free.
Originality & Security
At Homework Sharks, we take confidentiality seriously and all your personal information is stored safely and do not share it with third parties for any reasons whatsoever. Our work is original and we send plagiarism reports alongside every paper.
24/7 Customer Support
Our agents are online 24/7. Feel free to contact us through email or talk to our live agents.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
We work around the clock to see best customer experience.
Our prces are pocket friendly and you can do partial payments. When that is not enough, we have a free enquiry service.
Admission help & Client-Writer Contact
When you need to elaborate something further to your writer, we provide that button.
We take deadlines seriously and our papers are submitted ahead of time. We are happy to assist you in case of any adjustments needed.
Your feedback, good or bad is of great concern to us and we take it very seriously. We are, therefore, constantly adjusting our policies to ensure best customer/writer experience.