Hi! I’m about to finish my final project for the College. It’s a research on the real impact of using a sustainable approach on ads in the purchase decision of women from generation Y, and I need help with the final requests.
My literature review is ok, but I need to develop a bit better the triangulation: Referring my findings to my primary research better (the job is done, I just need some improvement).
Tables/Images – I would like to include more images on my findings – this is full of percentages that would easier to visualize and images. (I have the results of the survey on Google forms, maybe you could copy some graphics from there).
Formatting – Harward format (this part is almost ready to be honest – citations are ok too).
The point here is more about the triangulation…. say that people are more aware of social issues, but they don’t really know when a brand is sustainable, so they end up trusting juts on ads that’s the reason ads are still very importante for brands
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