LG top loader Washing Machine
I have to do a presentation on a purchase that I made and go more in depth from my discussion.
When it comes to in store marketing experience, I think that some companies go above and beyond to catch the shoppers’ eye. One of the last big purchases for me was when our front loader washer went out, my fiancé and I went to Lowe’s to buy a new one. My fiancé has always had and liked front loader washers, so she had that in mind. When we arrived and started looking at them, this one washer caught both of our eyes. It was an LG top loader.
The way LG did their marketing was when you raised the lid, it had a motion activated video that showed you just about everything the washer can do. For example, the basket was big enough to hold a king size comforter. It has a quiet mode, so you do not hear it when it is running. So, even though it was a little bit more than what we budgeted for, we ended up loading it up in my truck and bringing it home. She has not been happier with a washer.
ANSWER
In Store Marketing Experience
Hello All,
When it comes to in store marketing experience, I think that some companies go above and beyond to catch the shoppers’ eye. One of the last big purchases for me was when our front loader washer went out, my fiancé and I went to Lowe’s to buy a new one. My fiancé has always had and liked front loader washers, so she had that in mind. When we arrived and started looking at them, this one washer caught both of our eyes. It was an LG top loader.
The way LG did their marketing was when you raised the lid, it had a motion activated video that showed you just about everything the washer can do. For example, the basket was big enough to hold a king size comforter. It has a quiet mode, so you do not hear it when it is running. So, even though it was a little bit more than what we budgeted for, we ended up loading it up in my truck and bringing it home. She has not been happier with a washer.
Matt
