media studies

Media as an industry. Justify it.

ANSWER

Justification of Media as an Industry

The plays a pivotal role in society in all facets of human activity from economics, culture, politics, entertainment, society and health. Like many industries and with the passage of time, the role of the media has slowly experienced transformation. In today’s world, the role of the media to create and shape public opinion. Historically, from days the media was merely in print form, it was a key source of information and a watchdog of governments dealings and misgivings. However, today with a horrendous amount of sources with regards to information, the role of the media has evolved to become more crucial to society by not only instigating opinions but also creating the distinction between credible information and misinformation.

As an industry, the media is a backboard to democracy, business, society and government. To the public, the media plays a foundation in what they get to know about things that affect them. For instance, new legislation, or a new potential terrorist threat, the public gets to know about it and use this information either to form an opinion or install individual safeguards. Beyond information, the media has also the crucial role of education as information can come in many forms that it is difficult to separate it from entertainment. There are concerns about today’s media playing a role in introducing misguided opinions and propagating hate as a factor of numerous rights and freedoms, but many observe this as the many transformations the media has to go through. If opinions are not manufactured and guided by mass media, then they definitely will from social media and there is nothing anyone can do about it.